Who Should Think Big? 1

Are You Thinking Big?

Traveling to Yorktown, Virginia from New Jersey, I cross the Potomac River on Route 301. Three miles from the river, at the top of a rather steep hill, is a furniture and carpet shop. The shop has been in business for decades. I’ve been driving this road for 21 years, but the store never stood out in my mind until….

On a recent trip, I saw a giant chair in front of the store. I had a flashback to Lily Tomlin and a character she developed that sat in a humongous rocker. Now, as I cross the bridge into Virginia from Maryland, I am anticipating the chair.

I might have the radio on but I’m concentrating on the road as the two lane Potomac River Bridge is very narrow and Route 301 is a major tractor-trailer highway. Then, out of the blue, a vision of the chair flashes in my mind. I think, “is it still there”? As I drive up that steep hill from the riverbed area up onto the rolling hills, I spot the chair at the front of the parking lot.

I don’t think I will ever drive this section of highway without thinking about this chair. Thinking BIG paid off for this business. I certainly remember them.

Everyone should think big. In business, stores don’t take 75 cents off a $300 TV, they slash prices to the bone! As a candidate for a job, you don’t say you can do slightly better than the next guy, you spell out the tremendous skills you have and then share stories that highlight those skills. As a parent, you don’t encourage children to be average, but to reach for the stars, to follow their dreams. Even in our personal relationships, there’s a place for thinking big.

If you are ever on Route 301 in Virginia, between the Potomac River Bridge and where Route 3 crosses it leading into Fredericksburg, look for the chair. And when you are going to do something, choose to do it BIG. Big gets remembered!