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Your Job Search Treasure Map 0

Job Search Treasure map by Joel QuassDream job seem out of reach? One of the biggest reasons people don’t get where they want to be is they don’t know where there is. Yogi Berra said it best:

“If you don’t know where you are going, you’ll end up somewhere else”

If you have the map, landing the job of your dreams is actually simple. You start by not “spraying and praying.” Focus on a specific industry, company, and position. Then focus your plan even further.

Use your focus to identify traits of successful people already doing the job you want. Search LinkedIn and job postings for key words, skills and successful outcomes of people in the position.

Finally, make sure to find the employers ‘pain point” and sell the fit, not yourself. Showing how you can solve the employer’s problem is the best way to stand out. In the end, it’s not about you.

The majority of your competition is not going to do everything necessary to land their dream job. They won’t put enough energy into focusing their job search. They won’t do the research and digging to figure out how they can solve the employer’s problem. They won’t have a map where X marks the spot, showing the path to their dream job.

So grab your treasure map and do these three things. Before you know it, you will hear “you’re hired.”

Three Steps to Land Your Dream Job 0

Landing the job takes enthusiasmThere are many steps to landing your dream job. Some are hard and some are easy.

Step 1 involves hard work. Preparation includes formulating a plan. You know the saying, if you don’t know where you are going… I offer free reviews of resumes at Job Fairs. People show me their resume and tell me they “will take any job.” And that’s what their resume looks like.

The hard work is narrowing down what specific job in what specific industry, then what specific company offers that position. In the end, you are solving the employer’s problem by offering what they need, in a way they recognize it.

Step 2 is easy. Be enthusiastic when speaking. Recruiters and HR managers surveyed said 48% of applicants were not enthusiastic or personable. They came across as negative during phone conversations and during interviews.

This is great news! You can put yourself ahead of almost ½ of the applicants just by smiling and being enthusiastic.

Step 3 is fun. After reading the job posting, list all of the things you have done for each bullet point. Then turn these into stories showing how you have; identified problems, taken action, and then share how it turned out. It’s fun to talk about your successes. And the employer will have an easier time remembering you.

Take these three steps now and soon you will hear those wonderful words “you’re hired.”

Never say “hard working, motivated, or team player” during the interview 0

Team PlayerWhat Job Candidate says - “Hard working, Motivated, Team Player Seeking Dream Job with Big Salary”

What Hiring Manager hears - “Limited skills, brown-nosing, seeking a paycheck working as little as possible”

It still amazes me that job candidate’s think the way to get a job is to say things about themselves. Hiring Managers aren’t interested in you telling them you are a “hard worker”, they are interested in you showing them. What situation did you face in the past, what action did you take to correct the situation and what was the outcome?

Past behavior is the best predictor of future behavior

Demonstrating through a specific example, a story, lets the future employer see how you worked in the past. They can take that specific story and visualize you solving their problem, their reason for wanting to hire you. They will also use it to remember you.  Here’s a true Customer Service example I gave during an interview:

I was the Store Manager for Best Products in Hopewell Virginia. It was 8 PM on Christmas Eve when I got a phone call from a customer who had bought a ride-on car for his 8-year-old son. The father was putting the car together after his son went to bed when he found the battery for the car was missing from the package. The father had called me to ask what I was going to do about it.

I told the man I would meet him at the store. I called my Assistant Manager  just in case it was a set-up (it wasn’t) and we drove to the store. We found the battery the man was missing and his 8 year-old son’s Christmas was saved.

Now I could have said “I’m a people person” when asked about my customer service skills or I could have said “I love people.” As Jay Block famously said “My dog’s a people person, but I would never hire her.” The story, specific to the job, was a key to landing the job.

By setting up situations similar to the ones you will face with the new company, your specific examples will demonstrate that you are “hard working, motivated, and a team player” without ever saying it.

This often leads to the employer saying “you’re hired.”

To Ace The Interview, Blow-up The Job Description 0

Successful job seekers spend time rehearsing interview questions. I’ve written about ways to make that fun and productive (think and speak on your feet)  and (think and speak on your feet, part 2). Recently, I discovered a new way to prepare answers to key interview questions.

As I was researching a job posting looking for key words, I spread the list of core competencies apart so I could see them better. As I put white space between each line, it hit me.

Before "Blow-up"

Before “Blow-up”

Job Description "Blown-Up"

Job Description “Blown-Up”

Blowing-up the space between the lines can be used to write accomplishments with specific examples (STARS); situations; the action you took, and the result.

Use the space to make notes for yourself to use during the interview.

Now you have a “cheat-sheet” for all the major questions you will be asked.

Blow-up each bullet point in the job description and you will be that much closer to sitting in your new hire orientation

Three reasons not to “wing it” during the interview 0

Don't wing it instead of preparing for a job interviewDespite the well-known fact that a résumé’s purpose is to land the interview and the interview’s purpose is to land the job, many people focus almost entirely on the résumé. Then when the call comes in for an interview, they wing it. Here are three reasons this is not the best approach:

  1. Sticking points – If there is something in your work history that you are uncomfortable about, it is natural to be apprehensive when it comes up. If you haven’t scripted and practiced your response, you may stumble over your words and not say what you want to say.
  2. Why should I hire you? – Knowing your strengths and skills is not enough. Without practice and rehearsal, getting the answer to come out during the interview is tough. Understanding what the answer should be requires research and preparation about the company, its challenges and the specific position.
  3. It’s about you is not the answer – Focusing on you and your skills alone is not what an employer wants to hear. Focusing on how your skills will solve their problem is the answer. Most people who wing it aren’t prepared to demonstrate this during the interview.

Take the time to prepare before the phone rings for the interview. Commit to doing the research, practicing answers and scripting your responses to the questions you are uncomfortable with. Know what the company needs so you can demonstrate that when asked why they should hire you.

Investment in your future by doing the work now so you don’t wing it during the interview. The payoff  is  you will find yourself in your new hire orientation much sooner!

Three job seeker truths you may not want to hear 0

Pick-MeTradition has it that getting a job is about “me getting a job.” The fact that it involves an employer, someone who will give me a job, is secondary.

Here are three truths you must understand or you will not land the job:

  1. It’s not about you – In reality, the job search is about solving the problem an employer has. It doesn’t matter that you want the job, it matters if they want you. Qualified is different from desirable. The employer must see you as part of their team, as one of them. Unless you understand the culture, they will not see you fitting in.
  2. You are saying too much – Listing job titles and descriptions is a sure way to land your resume in the circular file cabinet. Starting with a career objective statement will produce yawns. Responsible for, duties included and managed… fill the page without saying anything to capture the imagination of the reader.
  3. You are not saying enough - Not having an attention grabbing, brand/value proposition at the top of your resume gives no reason to go on. Not giving specific, measurable examples of success leave the reader wondering what you actually do. Not knowing the employers needs and not tying the solution to you makes the interviewer say “next.”

Job search success today is more than “spray and pray.” Getting the right information with the right specifics to the right people can take weeks or months off a job search. Simply addressing these three truths will set you apart from the cookie cutter, on-line free resume template crowd.

Not facing these truths will make it hard to hear “you’re hired.”

You sent the résumé – five questions to ask before answering the phone 0

  1. Have I researched the company? Are you ready for the phone interview, asks Joel Quass
  2. Are my notes available when the phone rings?
  3. Have I thought about what they might ask in a phone interview?
  4. Do I know why they should hire me?
  5. Do I have stories of success I can share?

“You only get one chance to make a first impression.” Still, I hear candidates say their phone rang before they had a chance to learn more about the job. Instead of hearing “you’re hired”, they got  ”we are interviewing many people for this position, don’t call us, we’ll call you.”

If this job is the one, take the time to do your homework. Then have a system for keeping your notes about each company.

A winning  résumé demonstrates to the reader why you should be hired. When the phone rings, be ready to build on the résumé with stories of success. Practicing those stories in front of a mirror or with someone will make you more comfortable.

Taking the time to prepare before sending your résumé will build your confidence. Confidence during the phone interview leads to an in-person interview which leads to those magical words “you’re hired”.

Don’t Post That! Manage Your Online Reputation to Get That Job 0

Two People are shocked before learning  from Joel Quass, professional speaker and branding expert

 

As a recruiting specialist for some high-profile companies, I have waded through more laughable job candidates than there are pigeons in Times Square. According to a survey by the social media monitoring service Reppler, up to 91 percent of companies use social networks to screen potential employees, and a whopping 69 percent of them have rejected candidates because of something they posted on a social media site.

With statistics like these, you would think that more applicants would think before they post, or at least make sure their on and offline behavior is congruent. This simply isn’t the case. I have seen impressive interviewees tweet about how stupid I (the interviewer) am moments after they leave my office, and worse. If you want to leverage social media to your professional advantage, these tricks of the trade are worth taking into consideration.

Build Your Backbone Smart

Dan Schwabel, author of “Me 2.0″ and founder of the personal branding agency Millennial Branding, believes people don’t get jobs through computers; people get jobs by connecting with other people. All of your social media outreach should take this into consideration. Use sites like linkedin.com and monster.com to connect with people you may already know. Don’t hesitate to drop the name of a respected professor who gave you a good grade, or ask one of your parents’ well-known friends for a recommendation.

Learn How To Post Right

There are entire blogs dedicated to the terrible things people post on social media sites: too much personal information, blatant examples of their stupidity, etc. If you’re reading this article, then you’re probably not one of them—but that doesn’t mean you aren’t guilty of breaking unofficial social media etiquette rules. Forbes reputation expert Davia Temin reminds us of some rookie professional mistakes:

  • Don’t eat and tell. No one cares about what you ate or who you had lunch with.
  • Be wary of anything emotional. Social media is not a place to share private feelings, sadness or outrage. Unless you are a professional political commentator, comedian or someone who is paid for your point of view, it probably isn’t very insightful and it doesn’t reflect well on you.
  • Don’t brag about anything. It’s always obvious or drug/alcohol related.

Back It Up in the Real World

Once you’ve populated your social networks with an honest resume and profile and mastered the art of the relevant post, it’s time to brave the real world. Spend some time putting together professional materials and perfecting your elevator pitch and handshake for the in-person meeting.

  • Business cards: They still matter a lot. A business card can leave a more memorable imprint than click-away digital content. Companies like PrintingForLess.com offer professional promotional material for a bargain price.
  • Appearance: You won’t be judged on what you look like, but you will be judged on what you did wrong. Iron your shirt. Brush your hair. Don’t have chipped nails, and don’t pretend like we didn’t already scope you out online.

Guest Post Jennifer Jones

Jennifer is a recent graduate who majored in finance. Next stop, the Wall Street Journal, Perth edition.

What do confidence, Dr Seuss and the words “you never know” have to do with job seeking? 0

I have written much about the importance of having the confidence to be consistent in your job search or any other activity. This Thursday the point was driven home by one of my Twitter followers.

Here’s the conversation: Dr Suess and the cat in the hat

:@Goodmgmtisnot “The more that you read, the more things you will know. The more that you learn, the more places you’ll go.” ― Dr. Seuss,9:30am, Feb 28 from HootSuite

@GoodMgmtIsNot Nothing like prose from Dr. Seuss 2 encourage even timid #JS 2 “go#confidently in the direction of their#dreams” Thoreau9:34am, Feb 28 from Web

@SageStrategis tEvelyn- Thanks for the creative addition to today’s quote9:47am, Feb 28 from HootSuite

@GoodMgmtIsNot  :) Don’t mention it Joel- many of your thoughts of the day give me pause. I like 2 reflect on the insightful words of others.

When I read “many of your thoughts of the day give me pause” the light bulb flashed over my head.

Having recently read a blog post from a person I respect about the “silliness” of daily inspirational posts, I had been tempted to stop my daily 9:30 am quote of the day.

I don’t include any links to my website, or special offers for reading them or any links to click. There is no direct financial gain by posting them. The point  is really to share something I find value in and have the confidence to continue in spite of what someone else may say or think.

Confidence is what creates positive stock valuations. Confidence and its twin sister trust, are what people expect from their Budweiser (that it’s not watered down). And over time people are confident that if they check their Twitter feeds @goodmgmtisnot @1stopjobsonline @joelquass  at 9:30 am est 7 days a week, they will see my latest quote.

From a “You Never Know” standpoint, I have written about my experience with a customer on the Jersey Shore and how the final chapter was written months later on a NJ Train going into New York City.

For a Job Seeker, you never know when you pick up the phone if this will be the job of a lifetime. You never know when you send a thank you card or make that follow-up phone call if this will be the action that ends in a job offer [4 reasons you must follow-up]. As a Job Seeker, you must have the confidence to keep doing the right things, even when the feedback is not there.

In the end, from an Interviewer’s  perspective, confidence and “your fit” in the company is what you need to establish during the interview process. You need to leave the Interviewer confident that what you have to offer and what the job calls for are the same, making them confident you the only logical candidate.

Thanks to Evelyn and her Tweet, I am more confident than ever that my daily quotes are enjoyed by many who read them. Thanks to the feedback from clients, I can say (paraphrasing Dr. Seuss) that “you never know” where you will go if you have the confidence to go confidently in the direction of your dreams.  

10 Ways To Win An Oscar (I Mean Land A Job) 0

and the award goes to (I mean the job goes to...)...

and the award goes to… (I mean the job goes to…)

I Google searched 10 ways to win an Oscar. With many thanks to everyone on-line who submitted a Top 10 List, the Oscar goes to Rick Schwartz for his list:  It’s Easy To Win An Oscar!

Here is Rick’s Top 10, re-packaged with my job tips:

  1. Be A World-Class Schmoozer - Be a real person and treat everyone you meet politely. Make sure you start with the receptionist.
  2. Don’t Be Ugly - Dress for the interview and make sure you are groomed. Leave the t-shirt and torn jeans at home.
  3. Cast A Has-Been – Everyone loves a come-back story. Show how you overcame an obstacle to achieve a goal.
  4. Do Something Scandalous  -The Facebook photo of you drunk, singing on top of a bar is the wrong type of scandalous. Think of something positive you have done. Stand out with a success story related to the requirements of the job.
  5. Live In Los Angeles - Rick talks about doing things in the town where the Oscars are awarded. Contributing time to a volunteer project in your town is a point in your favor.
  6. Show Up Everywhere  - Networking is still one of the best ways to land a new job. Make sure you are out there.
  7. Don’t Be Afraid To Get Dirty – You might want to stay away from this one. Once you start exaggerating your qualifications on a resume, it’s a slippery slope. Even if you land the job, someone will eventually find out. Don’t go there.
  8. Hire The Professional Goons – Sometimes an objective, outside opinion about your resume or your interviewing skills is needed. A small investment in a career coach and professionally crafted resume is often the difference between multiple job offers and a prolonged job search.
  9. Take Credit For Everything – Do not be afraid to toot your own horn. If you don’t believe in your ability to land the job, neither will the interviewer.
  10. Make An Amazing Movie – With a professionally crafted resume, scripting and a bit of rehearsing (ideally in front of a video camera),you can be amazing. All of your experience packaged correctly can make you the only logical choice.

Follow my ideas and be ready to accept the Oscar (I mean the job offer).